The Squease story | from idea to product
Squease was invented by four designers and engineers; Andy, Katrien, Sheraz and Menno. We met as students at the Royal College of Art and Design in London, where Squease was the result of our graduation project. The inspiration for Squease started with Andy’s nephew: Alex. Like many teenagers with autism, Alex has difficulties dealing with all the information that he receives from his senses. We spent time with Alex and his friends, listening to their stories, and challenged ourselves to design a product that would help them in everyday life.
Throughout the development we worked closely with the people we designed for. We found that many responded well to firm hug-like pressure when feeling stressed or overloaded by sensory information. But whilst they like to be held firmly, they often disliked physical contact. With all this in mind, we started generating ideas, and the Squease hugging-vest was born!
There was an overwhelmingly positive reaction to the first Squease pressure vest and so, with help from family and friends, we turned the idea into reality. We launched in 2012 and have been improving Squease ever since. We would love to hear your feedback, so if you have ideas or experiences that you would like to share don’t hesitate to contact us.
Today, the people behind Squease are
The Squease team is located in the United Kingdom and in The Netherlands.